Lata Tewari Chief Marketing Officer · Webuters Technologies Pvt. Ltd.
India
About your mentor
I am an executive marketing leader and CMO with over a decade of experience bridging the gap between deep-rooted marketing psychology and modern, data-driven execution. My core expertise lies in crafting market-dominating brand positioning and go-to-market strategies that connect with consumer behavior on a fundamental level. To scale these traditional marketing pillars, I architect high-performing ecosystems that integrate custom AI agents, generative visual platforms, and automated workflows. I build high-performing marketing architectures that combine the timeless principles of marketing psychology with the advanced efficiency of custom AI agents and automated workflows, delivering innovative strategies and measurable ROI.
Sessions
Scaling with Go-to-Market Strategies
60 min
Discover actionable go-to-market strategies to scale your business effectively. This session will help you align your marketing and sales efforts, optimize resource allocation, and achieve sustainable growth. Perfect for entrepreneurs and startup founders aiming to expand their market presence.
Mock Interview: Marketing Leadership Roles
60 min
For Professionals preparing for senior marketing interviews. I’ll simulate a real-world interview for a marketing leadership position. We’ll assess your responses, refine your storytelling, and align your answers with the expectations of hiring managers. Bring a job description or role you’re targeting. You'll leave with: • Improved confidence and readiness for interviews • Tailored advice for specific marketing roles Having hired and managed marketing teams in my current and past roles, I know what hiring managers look for in senior candidates.
AI-Driven Marketing Strategies
30 min
Learn how to leverage AI tools to create impactful marketing strategies that drive measurable business growth. This session focuses on aligning AI-driven insights with your brand goals for a digital-first world. Ideal for marketers and business leaders looking to stay ahead in the competitive landscape.
Navigating AI Integration in Marketing Operations
60 min
For Marketing professionals looking to incorporate AI tools into their workflows. Struggling to integrate AI into your marketing operations seamlessly? In this session, we’ll assess your current workflows and identify opportunities for AI-driven optimization. Bring your real challenges, and we’ll co-create a roadmap to help you leverage AI tools effectively in your processes. You'll leave with: • Understand where AI fits in your current workflows. • Develop a tailored plan for AI implementation to enhance efficiency. I specialize in creating high-performing ecosystems powered by custom AI agents and automated workflows.
Crafting a High-Performance Marketing Ecosystem
60 min
For Marketing leaders looking to streamline operations and scale through automation. Let’s build or optimize your marketing operations by integrating automation, AI agents, and workflows. Bring your current setup or ideas, and I'll guide you toward a scalable, efficient ecosystem tailored to your goals. You'll leave with: • Blueprint for high-performance marketing systems • Improved operational efficiency I’ve designed scalable marketing architectures with custom AI and automation workflows.
Upgrade Your AI-Powered Marketing Strategy
60 min
For marketers integrating AI tools into campaigns. Bring your AI-driven marketing strategy, and I'll help you identify gaps, opportunities, and areas for optimization. We'll focus on aligning AI applications with timeless marketing principles for measurable growth. You'll leave with: • Clearer understanding of AI's role in your strategy • Actionable recommendations to enhance results I specialize in combining AI with traditional marketing psychology for impactful campaigns.
Craft a Consumer-Centric Marketing Strategy
60 min
For Professionals aiming to create marketing strategies that deeply connect with consumer behavior. Bring your campaign or strategy outline, and we’ll refine it to ensure it resonates with your target audience. I’ll help you integrate marketing psychology principles to elevate your approach and drive engagement. You'll leave with: • Build strategies aligned with consumer psychology. • Improve audience engagement and campaign performance. I specialize in bridging marketing psychology with data-driven execution, successfully crafting strategies that connect with consumer behavior on a deep level.
Optimize Your Go-to-Market Plan for AI-Based Products
60 min
For Marketing teams launching AI-driven products or services. Launching an AI-based product can be challenging. Let’s refine your go-to-market strategy, ensuring alignment with market needs and consumer behavior. Bring your draft plan or key launch questions, and we’ll work through them together. You'll leave with: • Fine-tune your AI product’s go-to-market strategy. • Ensure your plan aligns with consumer behavior and market demands. I have extensive experience crafting go-to-market strategies, especially for AI-driven solutions.
Audit Your Marketing Strategy for Growth
60 min
For Marketing leaders and entrepreneurs looking to refine their strategies. Bring your current marketing strategy, and we’ll dissect it together. I’ll help you identify gaps, optimize for ROI, and align your efforts with consumer psychology and data-driven execution. This is a practical session to make your strategy more robust and actionable. You'll leave with: • Refined marketing strategy aligned with business goals • Clear action steps for implementation I’ve spent over a decade creating measurable, high-performing marketing strategies rooted in psychology and data.
Coffee Chat / Ask Me Anything
30 min
Kickstart a meaningful conversation in this casual Coffee Chat session! Bring your questions about marketing, networking, career growth, or industry insights, and let's dive deep into what matters most to you. This is your chance to ask anything, gain clarity, and leave with actionable takeaways. Perfect for breaking the ice and building connections in a relaxed environment.
Building a Digital-First Personal Brand Professional Branding
30 min
Learn how to build a compelling personal brand in the digital landscape. This session will guide you through leveraging content, social media, and AI tools to create a distinct professional presence. Ideal for professionals seeking to enhance their visibility and attract new opportunities.
Expertise
- Marketing Operations
- AI in Digital Marketing
- Marketing Strategy
- Business Growth
- Go-to-market planning
- Marketing and growth strategy
- AI in Marketing
- Content Marketing
- Management
- Entrepreneurship
- Networking
- Interview Preparation
Professional journey
- webuters technologies pvt. ltd. (current)
- infocognitio
- ids infotech limited